UND's design guidelines use specific headline treatments as part of our visual identity. This typography treatment elevates copy to a consistent visual representation of the bold messages from UND. For additional details on headline treatments, watch the training video series. Please contact identity@UND.edu to request the UND Look Tools Kit.
Design professionals employed by UND should use approved licensed typefaces.
- Trade Gothic (headlines)
- Sentinel Medium (subheads)
- Helvetica Neue (body copy)
UND stakeholders can use the following approved license-free fonts, which do not require purchased licenses.
- Oswald Medium (headlines) Available for download
- Trocchi Regular (subheads) Available for download
- Helvetica Neue (on Macs) or Arial (on PCs)
Arial may be used as a replacement for approved fonts in communications such as Word documents and PowerPoints.
Friz Quadrata is only allowed for use in the official UND Logo System.
Typography in Design
UND's design guidelines use a specific headline treatment as part of the visual identity. This typography treatment elevates copy to a consistent visual representation of the bold messages from UND.